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Monica Paul

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Top Stories by Monica Paul

Continuing with the article series about the RMM services and how to sell them… The emerging markets are the greatest hope for growth in the global economy for the past two years; they have become the darlings of the financial press, also a favorite target and talking point of the C-level executives in worldwide corporations. Asking their view of these highly productive markets, John Timko from LabTech Software stated: “We consider the emerging markets not only a source of significant revenue growth, but also a source of talent, true innovation and ground-breaking approaches to business that should be leveraged on a global scale”. The emerging markets rise, so do their companies. This means these organizations are facing new challenges: competitiveness, growing in a global basis taking their presence to more than one location; and of course, the ability to comply... (more)

Social Media Marketing, B2B Companies’ Leads Generator and Services Delivery

Marketing in social media has taken the interest and the conversations in the area professionals meetings. On the other hand, the B2B entrepreneurs ask themselves how to make this social media networks work to their advantage. Nowadays, the activity in the social networks has become a bound activity for all the companies looking for the way to increase their brand awareness, its strength, and of course to get new clients and qualified leads using this modern tool. According to a research done by the agency Collective, 90% of the marketers are searching for new tools on line, and... (more)

Every Book Needs a Business Plan… Do You Know Why?

10 Reasons Why Your Book Needs a Business Plan... If you are a writer, I am almost sure that you don't think of your book as a product to be launched to the market. Authors are highly creative people, so every time you have an idea the first thing you want to do is run to your computer and start writing. But have you ever thought about mapping your book, building up a plot, outline the story and the main scenes as per the results of a business plan? Would you develop your story the same way if you knew the interests of your target reader, the average price of your competitors' boo... (more)

From Best Seller to Collection

Back in 2010, D.J. Swykert published his thriller novel "Children of the Enemy", he never knew the kind of events this would bring to his life. Since the beginning, this book got the thriller fans attention; a review in Amazon describes it as "not recommended for children under 16 or weak of stomach or heart". It is true, the author uses foul language; he describes abuse and deals with drugs in detail. Certainly this story shows the reality of the drugs industry in Detroit. D.J. Swykert was a cop, this explains it all, he definitely knows. In 2012, D.J. Swykert published the sec... (more)

IT RMM Services and Tools, a New Culture for Emerging Markets

According to the research firm Gartner, the worldwide IT spending is projected to total US $3.7 trillion in 2013, a 4.2% increase from 2012 spending of $3.6 trillion, this is actually, a bit more optimistic about the global economy. The firm divides the IT spending into five segments: devices, data center systems, enterprise software, IT services, and telecom services. All five segments will grow in 2013, but Garner states that devices and enterprise software are the two ones that will have the biggest increases in spending during this year. Remote Monitoring and Management servi... (more)